Super Bowl LVIII has set a new record as the most-watched telecast in history, garnering a Total Audience Delivery of 123.4 million average viewers across all platforms.
CBS led the way with a staggering 120.0 million viewers, marking the largest audience ever for a single network in history.
The game also achieved the title of the most-streamed Super Bowl ever, driven by a record-setting audience on Paramount+.
Over 200 million viewers, representing the highest unduplicated total audience in history, watched all or part of Super Bowl LVIII across various networks, showing a 10% increase from the previous year.
The success of the Super Bowl adds to the ongoing trend of high viewership for NFL games, with the league maintaining a stronghold on the top 100 broadcast programs.
Several factors, including the unique setting in Las Vegas and celebrity appearances, contributed to the cultural significance of the event.
CBS Sports reported historic viewership numbers, and while final Nielsen data was pending, CBS expects to confirm these figures on Tuesday.
Super Bowl LVIII was the most watched telecast EVER
— SleeperNFL (@SleeperNFL) February 13, 2024
(Via @CBSSports) pic.twitter.com/WkR71aYyvo
