Love Island USA Season 7 hits 33 episodes, breaks records
Love Island USA Season 7 Sets Streaming Records, Becomes Peacock’s Top Reality Show
Love Island USA Season 7 has become a massive success in 2025, shattering viewership records and redefining the impact of reality TV on streaming platforms. With over 1 billion minutes of viewing across its 33 episodes, it has become the most-watched reality series on Peacock, drawing massive engagement and fan love.
Image source: IG/loveislandusa
Compared to earlier seasons, this one saw a quadrupled premiere audience, and with each new twist—especially the Casa Amor episodes—it continued to trend across mobile and streaming platforms. For the week of June 9, 2025, it ranked as the No. 2 original streaming show across all platforms, and remained Peacock’s No. 1 reality show for two weeks straight.
Image source: IG/loveislandusa
Mobile Streaming & New Viewers Drive Growth
What’s driving the rise of this season?
39% of the audience are first-time viewers, showing massive new interest.
Nearly 30% of total viewership comes from mobile, making it Peacock’s most-watched entertainment series on smartphones and tablets to date.
Winner winner chicken dinner! #LoveIslandUSA pic.twitter.com/7aP5oqplRT
— Love Island USA (@loveislandusa) July 11, 2025
The mobile-first audience is helping Love Island USA Season 7 outperform even major scripted shows in terms of engagement and reach.
Love Island S7 vs Ginny & Georgia S3: Who’s Leading?
Netflix’s Ginny & Georgia Season 3 premiered on June 5, 2025, and had 2.88 billion minutes viewed during the week of June 2–8 (including older seasons). But Love Island USA Season 7, which started on June 3, has amassed over 1 billion minutes from just its current season—and keeps growing.
Who Should Go to the Finale? Vote tonight for one couple! Voting opens at 10 p.m. ET / 7 p.m. PT and closes at 12:30 a.m. ET / 9:30 p.m. PT. Voting is open in the U.S. only. #LoveIslandUSA https://t.co/x1UekNZxkj pic.twitter.com/se6vNmEMYc
— Love Island USA (@loveislandusa) July 9, 2025
Although Ginny & Georgia had higher total weekly views early in June, Love Island USA beat it in mobile engagement, fresh viewership, and reality show momentum. For Peacock, it’s their biggest win in the reality genre to date.
Image source: IG/loveislandusa
A New Era for Streaming Reality TV
Love Island USA Season 7 isn’t just doing well—it’s setting a new standard for success in streaming reality TV. With powerful social media traction, a mobile-first audience, and non-stop engagement over 33 episodes, it has become a case study in digital-age reality show dominance.
